Business Administration
MARKETING - Programs
of Study in PDF format
Contacts: Professor Maria
Aria, Coordinator
(856) 227-7200, Ext. 4457
E-mail: maria@camdencc.edu
Professor Paul Harris, Ext. 4437
E-mail: pharris@camdencc.edu
Career/Program Description: Marketing
managers develop detailed marketing strategies offirms.
With product and market research personnel, marketing
managers determine the demand for the products or services
of firms, the potential users, and the prices. Marketing
managers Marketing managers and personnel work with advertising
and sales promotion people.
Career/Program Information:
- General education and fundamental business knowledge
- Continuing education for students currently employed
in the marketing and distribution process
- Understanding of the importance and scope of the
distribution function in the economy
Career Opportunities: As domestic
and foreign competition increases, so will marketing and
promotional activities. Careers in marketing are expected
to increase significantly throughout this century. Listed
below are some of the possible career opportunities.
- Account executive
- Advertising representative
- Marketing representative
- Marketing research manager
- Product marketing specialist
- Product research manager
RETAILING - Programs
of Study in PDF format
Contacts: Professor Maria
Aria, Coordinator
(856) 227-7200, Ext. 4457
E-mail: maria@camdencc.edu
Professor Paul Harris, Ext. 4437
E-mail: maria@camdencc.edu
Career/Program Description:
Retailing is an ever-changing field that will continue to provide
much opportunity for innovation. Retail buyers analyze market
research reports and monitor sales transactions to determine
which products are in demand. They assess the resale value of
goods and make purchase decisions.
Career/Program Information:
- Explains the significance of the retailing function
in the overall economic environment
- Reveals the traditional and non-traditional diversity
of retailing today
- Aids students in becoming productive supervisors/managers
in general retailing
Career Opportunities: As domestic
and foreign competition increases, so will marketing and
promotional activities. Careers in marketing are expected
to increase significantly throughout this century. Listed
below are some of the possible career opportunities.
- Account executive
- Advertising representative
- Marketing representative
- Marketing research manager
- Product marketing specialist
- Product research manager
Career Opportunities:
- Advertising manager
- Buyer
- Display manager
- Distribution coordinator
- Retail Promotion manager
- Store manager
MANAGEMENT - Programs
of Study in PDF format
Contact: Professor William
Wilhelm
(856) 227-7200, Ext. 4672
E-mail: wwilhelm@camdencc.edu
Career/Program Description:
Managers direct the activities of their individual departments
within the framework of the overall plans of the organizations.
Career/Program Information:
- Prepares students to become managers in the business
environment
- Enables students to become computer literate
- Provides exposure to the general business environment
- Develops working relations with employers in the
college's service areas
Career Opportunities: Projected
employment growth varies by industry, yet most industries
will continue to expand rapidly. There is a great demand
for entry-level and middle-level managers in miscellaneous
business services. Listed below are some of the possible
career opportunities.
- Assistant manager
- Employment interviewer
- Management trainee
- Manager
- Office manager
SMALL BUSINESS MANAGEMENT - Programs
of Study in PDF format
Contact: Professor Rondald
O'Neal
(856) 227-7200, Ext. 4686
E-mail: roneal@camdencc.edu
Career/Program Description:
This option combines general education courses with a core of
business courses designed to prepare students for independently
owning and operating small businesses. The specialized courses in
small business review the role of entrepreneurs in starting and
managing small commercial operations. The courses also develop
techniques for conducting market research studies.
Career/Program Information:
- Provides basic knowledge of the environment in which
small businesses operate
- Provides experimental learning experiences through
cooperative internship with local employers
- Develops understanding of the functional areas
of business necessary for success
Career Opportunities:
- Accounting manager for small business
- Data processing manager for small businesses
- Operations manager
- Manager
- Proprietor
Camden County College
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